Why Having a Seat at the C-Suite Table Transforms Your Impact as a Communications Professional

Are you wondering where exactly your organization’s communication strategy fits within the broader business framework? Maybe you’ve noticed that despite its importance, communication often feels secondary to sales, product, or finance. You’re not alone. In today’s rapidly changing landscape—where a tweet can make or break a reputation—integrating PR and strategic communication into the highest levels of decision-making is more critical than ever.

In this podcast, we explore why communication belongs at the top table, the strategic value it offers, and how to advocate for a seat at the executive decision-making process. Drawing from insights shared by Brooks Wallace, a seasoned PR strategist with diverse experience across tech, crypto, climate tech, and more, you'll learn how to position communication as an integral part of company success.