All in Business

Managing Your Social Content

Don Martelli
Apple, Business, Google, PR, RSS, , Technology, iPad, iPhone

I read constantly. News websites, blogs, Facebook, Twitter, etc. When it comes to the social web, I realize that I can'y catch everything, yet it's my job to keep on top of the trends, news, new services, apps, etc.  Some ask, "How the heck do you keep up with it all?"

The answer is simplicity.

I keep things simple  because there are many ways you can slice and dice what's important to you in terms of content. There's content that's important to you personally as well as professionally. And as many of you know, there's LOADS of it.

So how do I keep things simple and keep it organized?

Well, I first break down content into three categories:

Social Content Venn Diagram

 

Business is Business so Control What You Can Control

Don Martelli
Business, Rant

I'm 37 years old and feel like I've been working a lifetime. I was a reporter in my college days (both for my local town paper and later for the Boston Globe). I've worked for agencies and worked on the client side.

All throughout my career I've worked with people that have helped me learn about this business as well as helped me improve my strengths and address my weaknessess.

At some point, I've started to help others do that as well. I wouldn't call myself a mentor, but I do like to help others when and if I can, no matter what the request. That's my overall attitude when it comes to work. It's just work, but I do love what I do

What Comes First: The Brand or the Website?

Don Martelli
Business

chicken_or_egg.jpg

Chris Brogan wrote a post titled, "Sell Without A Website," and it's about a new venture that he and his buddy at New Marketing Labs, Justin Levy, have put together called Red Pin Marketing.

If you don't know Chris and/or Justin, they are like me in that they are in the marketing business, are well in-tune to all things social media and (the kicker) know how to leverage these tools to actually move business. I've met Chris (he bought me lunch at the 140Conf break) but have yet to meet Justin, though we're connected beyond connected through social media channels.

Live Like We're Dyin'

Don Martelli
Business, Family

My music collection is as broad as the stuff you'll find in iTunes. I'll listen to just about anything with the exception of classical and deep country-type music. My iPhone rotation is just as eclectic and I'm not ashamed to say that it includes some of American Idols, specifically Daughty and Kris Allen.

Now, I'm not a massive fan of the show, but I'll keep up on it because the show has produces some good artists and music.

Take Kris Allen for example. He's a talented dude but not in a million years would I ever thought I'd have his debut album in rotation nor have an affinity for his big single, "Live Like We're Dyin."

Net Neutrality on Life Support

Don Martelli
Business

The Internet is big business, but access to the Internet is even bigger business. That was the mind set of the Federal Communications Commission (FCC), which tried to tell Comcast that it couldn't limit available broadband to certain heavy users.

However, a U.S. Appeals Court for the District of Columbia ruled Tuesday that the FCC doesn't have the authority to tell Comcast, an in essence other providers, whether or not they can limit access to the Internet.

According to the 3-0 ruling, the FCC lacked "any statutorily mandated responsibility" to enforce network neutrality rules, wrote Judge David Tatel. Some net neutrality advocates said the ruling raises broad questions about the FCC's authority to take any actions not spelled out in law.